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EZAir Wireless

EZAir Wireless, is a leading brand in the consumer electronics field, where the main products type are wireless connectors bewteen laptops and PC’s to TV. Retail sales of the “PC to TV” product category exceed over $100 million in annual sales and are being sold in department stores like Wallmart, Sears, Best Buy, etc. Setting up an online store for a new brand, and raising awareness for more people to join wireless revolution was a significant challenge. imOnline set up EZAir with it’s branding, look & feel, overall marketing strategy. The main tools included pay per click campaigns, search engine optimization (SEO), marketing, and affiliate program networks.

As a 100% offline-based business, EZAir Wilress was seeking to launch its online retail presence. It needed the right company to guide it through the maze of online marketing and e-commerce. imOnline delivered a compelling website, back up with unique marketing concepts, and gave EZAir Wireless a multi-channel online platform in a short period of time.
imOnline rose to the challenge, instilled and launched an exciting and a fully scalable online retail branch for EZAir Wireless . The extensive operation included  launching a website, setting up an online store, targeted Search Engine Optimization, and a Social Media push. The competitive landscape necessitated using as many marketing channels as possible to bring forth the best results.
 imOnline took a fully offline business and transformed it into an innovative online retail brand. EZAir Wireless annual revenue and brand awareness has increased substantially as a result of imOnline’s expertise in the field of e-commerce.

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